In sales, artificial intelligence helps to enhance revenue planning, anticipate consumer demands and improve connectivity.
FREMONT, CA: Artificial intelligence is only in the very early stages of acceptance by most organizations in grand scheme of things. However, most of the leaders are very eager to bring Artificial Intelligence (AI) into the organization's business functions to begin understanding its extraordinary benefits. Here are a few business functions that can use AI.
There is certainly a side of marketing goods and services that are distinctly human, but AI will arm sales personnel with the knowledge to boost the sales function. AI helps to enhance revenue planning, anticipate consumer demands and improve connectivity. And smart computers will help sales professionals monitor their resources and determine who they need to follow up with and when, as well as what consumers may be able to convert.
Research and Development (R&D)
What about AI as a tool of innovation? It will help people develop more in-depth knowledge in almost every field, including healthcare and pharmaceuticals, finance, automotive, and more, while gathering and reviewing large quantities of knowledge effectively and accurately. AI, along with machine learning, will help find challenges and create solutions like never before. AI will simplify certain processes, but it can also open the door to new discoveries, opportunities to develop goods and services, and activities. AI aims to make R&D operations more efficient and successful.
An organization's contact center is another industry field where AI is now in operation. Organizations that use AI technology to improve rather than replacing humans with these activities are the ones that implement AI in the right manner. These centers gather a large volume of data that can be used to understand more about consumers, forecast consumer intent, and develop the customer's 'next best move' for improved customer experience. Unstructured data obtained from contact centers can also be processed by machine learning to discover consumer trends and then develop products and services.