Video marketing is a giant trend without any signs of slowing down. According to a detailed HubSpot report, more than 50 percent of consumers want to see videos from brands, more than any form of content.

A digital computer processes data only after the information is encoded into binary digits or bits.

All marketers can do now is observe the evolution of augmented reality with fastidious care to see where it flows in the future.

The rule of IoT is—more connections create more information, which leads to better opportunities. IoT will continue to expand; organizations just need to look at the growth of IoT providers to deliver better customer engagements.

The adoption of technology varies for firms depending upon their business type, and therefore awareness of technology trends play a significant role.

Companies are focusing on internal end-to-end processes by transforming activities in different stages of the organization structure—right from innovation and customer experience to operations and strategy.

The Chatbot is a valuable tool to enhance customer service and satisfaction.

An exciting advertising campaign powered by AR provide value to their clients and also attract media coverage.

The buzz around the FinTech phenomenon and its ever-evolving client and corporate focus is seeing more choice and has an improved user experience across the board.

RPA technology is less about replacing humans with bots, and more about letting the human workforce use its abilities and zeal to concentrate on activities that need intuition and creativity